Not So Sayani
Woman in the blue gingham Aasmani dress outdoors on a stairway

Not So Sayani — everyday clothes, with a little drama

everyday
clothes
with a little
drama
100% cotton,
zero boringGet Yours→
  • Free India-wide shipping
  • Easy 3-day returns
  • Secure UPI, cards & netbanking
  • 100% cotton, made in India

Meet Not So Sayani

A little sensible.
A little silly.

Sayani means wise, sensible, put-together.

Honestly? Sounds like a lot of work.

We make 100% cotton clothes for girls who are playful, a little unhinged, and completely themselves.

Small drops. Made in India.

100% cottonIndia-wide shippingEasy 3-day returns
100% COTTONFREE SHIPPINGLIMITED PIECESDRESS FOR YOURSELFSOFT LAUNCHINDIA-WIDEEASY RETURNSNO BORING WARDROBES100% COTTONFREE SHIPPINGLIMITED PIECESDRESS FOR YOURSELFSOFT LAUNCHINDIA-WIDEEASY RETURNSNO BORING WARDROBES

The lookbook

Gingham, obviously.

shot on real Sunday afternoons —
Blue gingham Aasmani dress worn outdoors on a stairwayShop →
aasmani
Blue gingham Syahi top with lace collarShop →
syahi
Pink gingham Pookie shorts styled with a cream topShop →
pookie
Back view of the gingham dress with tie-able shoulder strapsShop →
tie-able straps
Back view of pink gingham shorts with side tiesShop →
side ties, always
Close-up of pockets on the gingham dressShop →
pockets, yes
Close-up of stretchable waistband and side ties on the pink shortsShop →
ties & bows
Full length view of the blue gingham dressShop →
cut for real bodies

In motion

It twirls.

Aasmani, doing what cotton gingham does best — swishing about with nowhere in particular to be.

№ 001 — The debut collection

Soft launch.

Limited pieces, soft-launch energy. When they’re gone, they’re gone.

pick your plot twist —
100% cottonBlue gingham dress on stairs

Aasmani

Cute enough to make plans for. 100% cotton, playful silhouette, pockets (because we're not monsters) and a back tie.

₹2,499
100% cottonNine to Fine Top front

Syahi

Your 9-to-5, but with better taste. 100% cotton gingham, pretty lace trim, covered buttons and a little back tie because the back deserves attention too.

₹1,799
100% cottonPookie shorts

Pookie

Doing absolutely nothing, but make it cute. High-waist, soft 100% cotton, comfy fit, pockets for your essentials and side ties for a little extra oomph.

₹1,399
100% cottonRed Rebel Pants front view

Red Rebel Pants

Baggy, bold and made to move. High-waist, 100% cotton, elasticated waist with a tie, ankle cuffs, four real pockets, lace-trimmed pockets and side ties for a playful edge.

₹2,399
100% cottonSyahi 2.0

Syahi 2.0

Your 9-to-5, but with better taste. 100% cotton gingham, pretty lace trim, covered buttons and a little back tie because the back deserves attention too.

₹1,799

The house promise.

  1. i.
    Cotton first
    100% breathable cotton picked for Indian weather, not just lookbooks.
  2. ii.
    True Indian sizing
    Fits drafted on real bodies. No vanity sizing, no surprises.
  3. iii.
    India-wide shipping
    Delivered pan-India with free shipping and easy 3-day returns.